JD Sports Daily Business
Manage fast-paced day-to-day digital marketing assets for JD Sports, mostly including site, email, social, and affiliate. Objective varies per asset, but brand tone & energy must be visible through use of typography, image selects, and overall design.
My process starts with research and inspiration, then exploration until all needs of the brief are met while visually matching the brand standards & tone, then any feedback from brand or art directors are incorporated until finished.